The Digital-First Creative Agency

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Our Suite of Creative Marketing Services

Specialising in production, social media, & performance marketing

we turn "If" into when

What We Do

Trusted By

We’ve helped great brands reach new heights

BioPak Logo
FRASERS PROPERTY Logo
Devon Café Logo
Sixt Logo
Sheraton Logo
SAUCE BREWING CO. Logo
Theodore Logo
Garden Life Logo
OLIVADO Taste the goodness Ad

Creative Production

From concept to creation, we handle it all.

At If & When, we don’t just create—we transform. Our creative production services bring your ideas to life with a bold, strategic approach. Whether it’s a campaign, commercial, or branded content, we shape every project from start to finish, ensuring your brand story shines across every platform, capturing consumer attention with every piece of content.

Video Production

Visual stories that captivate and convert.

From short-form content to full-scale productions, our video production services are designed to captivate your audience, evoke emotion, and ultimately convert. With a combination of creative flair and strategic messaging, we ensure your brand’s narrative cuts through the noise and delivers impact.

Photography

Picture-perfect moments crafted to represent your brand.

If & When creates imagery that speaks for itself. Our photography services capture the essence of your brand, blending creativity and precision to produce stunning visuals that stand out in any space—whether it’s a campaign, social media, or digital ads. With each shot, we don’t just take photos; we tell stories that elevate your brand.

Social Media Management

Engaging content that cuts through the noise

We live and breathe social. If & When’s social media management ensures your brand is always where it needs to be—front and centre. We create engaging, on-trend content that speaks directly to your audience, driving engagement, growth, and loyalty through a collaborative approach.

Digital Marketing

Driving performance that drives tangible business results

Digital marketing is more than clicks and impressions—it’s about results. Our team combines creative thinking with data-driven strategy to craft campaigns that perform. From paid media and digital PR to search engine optimisation, we amplify your brand’s reach and convert potential customers into loyal clients. We turn that “if” into measurable success.

Campaign Management

Seamless execution, measurable results.

With If & When’s campaign management, you’re in good hands from start to finish. We handle every aspect of your campaign, ensuring seamless execution with a focus on measurable results. Whether it’s a product launch or a full-scale marketing push, we take the complexity out of the process and deliver campaigns that get results, fast.

Web Design & Development

Stunning websites, optimised for SEO & built for conversions.

We design websites that do more than look good—they’re engineered for performance. Every site we build is optimised for SEO, conversion-focused, and user-centric, ensuring it works as hard as you do to grow your business. We seamlessly merge design with functionality, creating digital experiences that captivate visitors, drive engagement, and turn clicks into customers. Your website isn’t just a digital space—it’s a strategic asset, and we make sure it delivers measurable results.

Branding

Turning ideas into iconic brands.

At If & When, we transform ideas into brands that leave a lasting impression. From logos to full brand identity systems, we craft brands that resonate with your audience and stand out in a crowded market. Our approach to branding blends strategy with creativity, ensuring your brand becomes an iconic presence that people remember and trust.

TINY's Vodka
Bottle of wine being poured and two glasses
Custom gift box
Couple in hotel lobby
TOKA lab Superfood Collagen Elixir Sample Pack
Display of mini liquor bottles placed on a backlit shelf
ARCANDLES Handcrafted Candle
Cocktail Drinks
TINY's Vodka

Creative Production

From concept to creation, we handle it all.

At If & When, we don’t just create—we transform. Our creative production services bring your ideas to life with a bold, strategic approach. Whether it’s a campaign, commercial, or branded content, we shape every project from start to finish, ensuring your brand story shines across every platform, capturing consumer attention with every piece of content.

Bottle of wine being poured and two glasses

Video Production

Visual stories that captivate and convert.

From short-form content to full-scale productions, our video production services are designed to captivate your audience, evoke emotion, and ultimately convert. With a combination of creative flair and strategic messaging, we ensure your brand’s narrative cuts through the noise and delivers impact.

Custom gift box

Photography

Picture-perfect moments crafted to represent your brand.

If & When creates imagery that speaks for itself. Our photography services capture the essence of your brand, blending creativity and precision to produce stunning visuals that stand out in any space—whether it’s a campaign, social media, or digital ads. With each shot, we don’t just take photos; we tell stories that elevate your brand.

Couple in hotel lobby

Social Media Management

Engaging content that cuts through the noise

We live and breathe social. If & When’s social media management ensures your brand is always where it needs to be—front and centre. We create engaging, on-trend content that speaks directly to your audience, driving engagement, growth, and loyalty through a collaborative approach.

TOKA lab Superfood Collagen Elixir Sample Pack

Digital Marketing

Driving performance that drives tangible business results

Digital marketing is more than clicks and impressions—it’s about results. Our team combines creative thinking with data-driven strategy to craft campaigns that perform. From paid media and digital PR to search engine optimisation, we amplify your brand’s reach and convert potential customers into loyal clients. We turn that “if” into measurable success.

Display of mini liquor bottles placed on a backlit shelf

Campaign Management

Seamless execution, measurable results.

With If & When’s campaign management, you’re in good hands from start to finish. We handle every aspect of your campaign, ensuring seamless execution with a focus on measurable results. Whether it’s a product launch or a full-scale marketing push, we take the complexity out of the process and deliver campaigns that get results, fast.

ARCANDLES Handcrafted Candle

Web Design & Development

Stunning websites, optimised for SEO & built for conversions.

We design websites that do more than look good—they’re engineered for performance. Every site we build is optimised for SEO, conversion-focused, and user-centric, ensuring it works as hard as you do to grow your business. We seamlessly merge design with functionality, creating digital experiences that captivate visitors, drive engagement, and turn clicks into customers. Your website isn’t just a digital space—it’s a strategic asset, and we make sure it delivers measurable results.

Cocktail Drinks

Branding

Turning ideas into iconic brands.

At If & When, we transform ideas into brands that leave a lasting impression. From logos to full brand identity systems, we craft brands that resonate with your audience and stand out in a crowded market. Our approach to branding blends strategy with creativity, ensuring your brand becomes an iconic presence that people remember and trust.

SAUCE BREWING CO. Drinks

PLAY  REEL

Where we specialise

Our Industries

Creative Strategies for Hospitality Industry

Whether you’re a restaurant, café, or bar, we elevate your brand with bold, creative strategies that transform your venue into a must-visit destination.

Indoor pool

We partner with real estate agents and developers to deliver captivating visuals and targeted marketing that drives inquiries and maximises exposure.

A pink box with a bold, abstract design and the text "Somebody Loves You" printed on it

We craft compelling content and seamless user journeys that drive sales and customer loyalty online for e-commerce businesses big and small.

Mint*d Bar

We help service businesses stand out with targeted social media strategies that attract leads and generate results.

Service Businesses

E-Commerce

Property Marketing

Hospitality

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Don’t just take our word for it

“I’ve really enjoyed working with If & When. It’s been great to have someone with not only ad strategy but creative input and an understanding of what we do. It’s great to feel like you don’t have to chase them up for anything. You know they are always on the front foot, and they are a lovely bunch of people, so it’s been really enjoyable to work with them."

PAWTION

Josh, Co-Founder

Man and Dogs with Dog Food Products

“Our experience working with If & When has been really positive. Great collaborators, really good communicators and we enjoy working with them. We do shoot days together that are really fun, the team is really creative and we love what they are outputting for our creative.”

FIREBRAND

Maria, Social Media & Digital Administrator

Woman promoting Firebrand WOOD CHARCOAL

“If & When have been great. The communication has been clear, the sets are fun for us and the team is great. We have fun and still get stuff done. Everything I want for the next campaign is added in. It’s been really great!

FLOWERS FOR EVERYONE

Alexandra, Social Media Manager

Woman holding flowers

“It’s been great, honestly. They have been my life saviour. It’s really allowed us to focus on growing the business. They just show up, works done and they get really good results!

THE KIMCHI CO

Edward and Sooji, Founders

Edward & Sooji, Founders of The Kimchi Company
If & When - Digital Agency Sydney
4.9
Based on 30 reviews
A formidable team with incredible digital marketing expertise, creativity, agility, and are an absolute joy to collaborate with. If & When were meticulous in their approach to really understand our brand and market, and continue to deliver amazing results. Highly recommended.
If & When is exactly what you want to bring specialised expertise and leverage into your team. They have hustle, precision, flexibility and love to deliver results. I've been impressed with the quality of work as much as the breadth of what they are able to deliver. They continue to surprise and delight as an agency.
If & When is a well-oiled machine. Their team is very accommodating and professional. I highly recommend A+
Professional and easy communication. Everything was seamless. Highly recommend.
If you're looking for a team with excellent attention to detail and a good nose for the latest trends, you'll love collaborating with the If&When team. They're so much fun to work with, too! Highly recommended.
Killian, Jimmy and the whole team at I&W have transformed the way we do content marketing. Not only do they play a crucial role in our online presence, they've adapted their product line to suit our business. As a marketing manager, I've worked with many agencies and in house talent before, and I can comfortably say that they're the real deal.Prompt responses, quality work and in a processed manner which takes pressure off my shoulders.Will continue to work the team and look forward to many years of collaboration to come.
If and When are amazing. From Day 1 you can see their commitment and their passion for their job. If you've been thinking about signing an agency to handle your social media and more, give If and When a shot and you really won't regret it.
Response from the owner: Hi, Patricia! This means a lot to us. Thank you! ✨
Love the enthusiasm and professionalism of the team. Easy to work with and save so much of my time. Highly recommended
Response from the owner: It is a pleasure to work with you and promote your wonderful products! Thank you.
We found “if and when” to be very responsive and honest with there work highly recommend, they do quality work and defiantly will keep on using them
Response from the owner: Yes, honesty is one of the things we value the most. It is a privilege to work with a team who values such as well. Thank you! 😌
Whole team is very professional, good listeners, very quick to respond. Highly recommended service.
Response from the owner: Listening to you is important to us. ☺️ This helps us diagnose the problem easily and give you the best strategy you deserve! Thank you for this. 💖
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Your Next  
Big Move Starts Here

Big ideas deserve bold action. Let’s bring your vision to life—start your social media project with us today

Frequently Asked Questions

What Is A Creative Agency?

A creative agency is a specialised team that helps businesses across all industries build their brand and connect with audiences through innovative content, campaigns, and strategies. As a digital-first creative agency, If & When combines the full range of creative and digital agency services, including creative production, social media management, and performance marketing, to establish an online presence that drives real business growth by capturing consumer attention and delivering results. We don’t just create; we amplify.

How Does If &When’s Approach to Communication, Culture, and Expertise Help Boost My Brand’s Success?

At If & When Creative Agency, our approach is rooted in clear communication and a collaborative culture that ensures every project aligns with your brand’s vision and goals. We’re passionate about delivering creative solutions tailored to your needs, whether designing a conversion-driven website, launching impactful campaigns, or crafting engaging content. Our team’s speciality lies in combining creativity with digital strategy to boost your brand’s presence across digital platforms, driving growth and helping you achieve measurable success. We’re not just your marketing partners—we’re passionate about seeing your brand thrive.

What Kind Of Clients And Businesses Do If & When Work With?

We work with clients of all sizes, from startups to established brands. Our expertise spans multiple industries, including hospitality, e-commerce, service-based businesses, and property marketing. No matter your industry, we tailor our strategy to meet your unique needs and goals in Australia and internationally.

What Budgets Does Your Creative Agency Work With?

Great results can be achieved with a wide range of budgets. As a digital-first creative agency, We offer scalable services relevant to your business needs, ensuring that your investment delivers maximum impact.

How Does Social Media Marketing Help A Business Grow?

Social media marketing is more than just posting content—it’s about building a community, driving engagement, and turning followers into loyal customers. At If & When, we craft strategic social media campaigns that not only capture attention but also convert, helping your business grow by amplifying your brand presence where your audience is most active.

How Much Does Social Media Marketing Cost?

The cost of social media marketing varies depending on your business goals, target audience, and campaign scope. We work with businesses of all sizes and tailor our social media strategies to fit your budget while delivering measurable results.

How Does If & When Incorporate Digital Marketing Into Its Creative Services?

Premium creative content and digital marketing go hand in hand. You can have the most stunning creative, but without the right digital strategy, it won’t reach its full potential. Our approach combines bold, innovative content with digital amplification strategies, ensuring that your brand stands out in an increasingly crowded digital landscape. In a world where consumers are bombarded with endless online content, engaging creative content backed by a robust digital strategy is essential to cutting through the noise and driving growth.

I Don’t Have A Brand Identity. Can I Still Work With You?

Absolutely! At If & When, we don’t just help you launch campaigns—we help you build the foundation. We work with businesses at any stage of development, helping you create compelling branding that aligns with your vision and resonates with your audience. From there, we craft content, production, and marketing strategies that bring your projects to life.

What Does a Social Media Marketing Agency Do?

A social media marketing agency provides tailored social media marketing services to help businesses connect with their audience and achieve their goals. At If & When, we offer comprehensive social media services, from content creation and social media campaigns to influencer marketing and community management. Our social media packages cater to businesses big and small, covering everything from paid ads to creative social media ads that drive sales. We transform your online presence, delivering results through strategy, creativity, and data-driven insights.

What Social Media Platforms Do You Work With?

We work with all major social media channels, including Facebook, Instagram, LinkedIn, TikTok, and YouTube. Our social media strategy is tailored to each platform, ensuring your brand shines where your audience is most active. Whether you’re looking for social media advertising, social media ads, or organic growth, we help you achieve measurable success with social media campaigns that engage and convert.

What’s Your Point of Difference to Other Social Media Agencies?

At If & When, we stand out through our work with a diverse range of social media clients, a proven track record, and a commitment to delivering exceptional results. We combine content creation, strategy development, creative assets, and performance marketing to align with every stage of the customer journey. From building brand awareness to driving sales, we leverage today’s top social media marketing trends to help you reach your target customers. Plus, our affordable social media management packages make high-quality marketing accessible for businesses of all sizes.

Why Work With a Social Media Agency vs. DIY?

Partnering with a social media agency like If & When allows you to maximise your social media presence without the guesswork. Our social media marketing services go beyond posting content—we help you leverage audience insights and execute a well-rounded social media strategy with a team that covers creative production, strategy, and performance. We bring the expertise and resources needed to save time, achieve consistent results, and ensure your campaigns deliver measurable impact.

turn that if,
into when







    Google Rating
    4.9
    Based on 30 reviews
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